The most common types of coaching include:&nb
- Executive coaching, which is targeted at developing those at the most senior levels of an organisation in order to improve the productivity of the business.
- Performance coaching, which is specifically geared towards enhancing an individual’s performance in their current job role.
- Career coaching, which focuses on the career concerns of the individual, with the coach using feedback on the individual’s strengths and aspirations to discuss career options.
- Skills coaching, which focuses on improving and developing the key skills an individual needs to perform effectively in a role.
- Life coaching, which involves working with individuals who wish to make some form of significant change in their life, and providing support as they explore how they might achieve their personal aspirations.
There are obvious similarities across these types of coaching and some overlap is inevitable. A skilled coach will recognise that some clients will require elements of some or all of these, and it is impossible to approach them entirely separately. For example, a recently-appointed chief executive may have concerns about his/her ability to perform in the new role, and concerns which might spring from a personal issue or a perceived skills gap.
Most coaches will have more expertise or interest in certain areas than others and will advertise their services as such.
